The company now known as E.G. Insight took root in 1990, when QI International introduced the first Customer Review process as a market research tool. The founders also published Quality on Trial, a successful business text outlining the importance of bringing customer relationships into focus.
QI International was eventually acquired by Personnel Decisions International (PDI), which continued its innovative methods of gathering key relationship insights, with an even broader global scope. Throughout the organization’s history, hundreds of thousands of people, from dozens of countries and industries, have used its services.
In 2006, Eric Engwall and Gary Gerds acquired the customer feedback organization from PDI, and named the new company E.G. Insight. Their stated goal is to improve upon the existing tools and add complementary offerings to increase the flexibility in capturing feedback regarding critical business relationships.
E.G. Insight processes are straightforward, flexible and have proven successful in helping clients:
- Focus on bottom-line results
- Create committed – not just satisfied – customers
- Engage employees in meaningful organizational improvement
- Integrate improvement initiatives into the way business is done
Our team members hold advanced degrees in business, statistics, research methodology, communications, and the behavioral sciences. The support staff includes specialists in account management, training, computer operations, systems development, data visualization, production, and desktop publishing.
E.G. Insight is based in Saint Paul, Minnesota and has business partners in the United Kingdom and Colombia.
.
|
