Category Archives: Customer Relationships

Your best deserve better…

Posted on October 25, 2011 by Eric Engwall Comments Off

While it’s not at all unusual for us to be working alongside a survey provider within a common client, the obvious question always is: “If you’re satisfied with what you’re already doing, why do you need another approach?” Continue reading →

Best Practices, Customer Feedback, Customer Relationships, Point of View, Voice of the Customer , ,

It’s all about Price! (True or False?)

Posted on July 27, 2011 by Gary Gerds Comments Off

In the words of one purchasing manager, “Price is everything, and it’s nothing.” Continue reading →

Business-to-Business Sales, Customer Feedback, Customer Relationships, Voice of the Customer

Customer Relationships and the Trap of the Familiar

Posted on July 13, 2011 by Eric Engwall Comments Off

To avoid missing opportunities and failing to see potential threats in customer relationships, consciously change your routine. Look at your customer from a new angle. Continue reading →

Business-to-Business Sales, Customer Relationships, Voice of the Customer