July 8, 2009

Beyond Customer Satisfaction: What Really Makes B2B Customers Loyal?

If you’ve seen the results from a survey of your customers’ satisfaction, you probably walked away with three things: Findings – good and bad – that […]
June 22, 2009

Bsquared Consulting and E.G. Insight Meet with Aerospace Leaders to Share Best Practices for Using Business-to-Business Customer Feedback to Improve Quality

Rob Brickle from Bsquared Consulting and Gary Gerds from E.G. Insight recently had the privilege of being part of the International Aerospace Quality Group’s (IAQG) semiannual […]
June 12, 2009

The Collapse of Supplier Trust – and Four Steps to Rebuild It

A recent article from the Harvard Business Review states that the level of trust organizations have in their suppliers is a casualty of the economic downturn. […]
May 13, 2009

Is There a Seat for Your Customer in Your Board Room?

We recently had the privilege of facilitating a Customer Board of Directors meeting for the services division of one of our clients, a Fortune 500 industrial […]
April 16, 2009

Bsquared Consulting, E.G. Insight Showcase B2B Customer Relationship Best Practices to the International Aerospace Community

Thursday, April 16, 2009 – For the fifth year in a row, Bsquared has been invited to attend the International Aerospace Quality Group (IAQG) General Assembly […]
April 13, 2009

Now More Than Ever: A Special Message From Eric Engwall

At times of great turmoil, a natural response is to seek protection and security. We scrutinize our decisions, reevaluate our options and sometimes alter our practices […]
April 8, 2009

Can Your Survey Sell?

When is the last time your customer survey made a sale? At E.G. Insight, we think surveys are great tools – for some things. Surveys can […]
March 25, 2009

E.G. Insight Completes 2009 Study on Business-to-Business Customer Satisfaction, Confidence, and Loyalty

Saint Paul, MN, March 25, 2009 – The customer research and consulting firm E.G. Insight has created the 2009 edition of its benchmarking report which uses […]
March 6, 2009

Benefits of the Customer Review Process: Feedback from a Client-focused Organization

The following is a summary of a discussion between E.G. Insight Senior Consultant Rhonda Sunnarborg and an Executive Director with a client currently implementing a CRp® […]