We all know it. Not many like to talk about it.
Corporate initiatives get stale.
Voice of Customer programs are no different. The big and exciting task of launching your voice of customer process is behind you. Business needs change. Yesterday’s “gee whiz” metrics and insights lose their luster.
So now what? How do you keep your program fresh, relevant and delivering value to the business?
We Can Help
Through a variety of methods, including internal stakeholder surveys and interviews and conversations with your customers, we’ll take an unbiased and comprehensive look at your voice of customer processes, metrics, and outcomes.
We’ll come back with data, customer perspectives, and our own recommendations for what you should keep doing, what you should probably stop doing, and what you could do instead.